Executive Consulting

Growth partners for every side of iGaming

Affiliategy works across multiple verticals of the iGaming industry. We've sat on the operator side, the program side, and the affiliate side, which is why our recommendations survive contact with reality.

Who We Work With

Five audiences, one standard of advice

Operators

Licensed online casinos and sportsbooks. Typical engagements: affiliate channel builds, program audits, market entry strategy, retention and CRM optimization, AI transformation roadmaps, and full marketing strategy reviews.

Book an operator consultation →

Affiliate Programs

In-house programs and networks. Typical engagements: commercial restructuring, partner portfolio analysis, recruitment campaigns, operational SOPs, and AI affiliate-manager deployments.

Book a program consultation →

Affiliates

Publishers, media companies, and master affiliates. Typical engagements: SEO and content strategy, revenue diversification, deal negotiation support, and AI-assisted content operations.

Book an affiliate consultation →

Technology Providers

Platforms, tracking solutions, and tools serving the industry. Typical engagements: positioning and go-to-market, partnership strategy, and product feedback from people who use these tools daily.

Book a provider consultation →

White Label Providers

Turnkey casino and sportsbook platform providers. Typical engagements: client acquisition strategy, partner success programs, and independent market benchmarking.

Book a provider consultation →

How engagements are structured

  • Diagnostic: fixed-scope audits and assessments with clear deliverables.
  • Project: defined outcomes, defined timelines, one accountable lead.
  • Retainer: ongoing advisory or fractional leadership for teams that need senior capacity.
Principles

What working with Affiliategy looks like

Independent

We take no commissions from vendors and no equity from clients. Our only incentive is that our advice works.

Operators, not theorists

Every consultant has run the departments we advise on. We've made the mistakes so you don't have to.

Start with a conversation

Every engagement begins with a consultation: your situation, your goals, and our honest read on whether we can help. No pitch decks, no pressure.

Book a Consultation