Affiliate Consulting
End-to-end guidance for building, fixing, and scaling affiliate channels on both the operator and affiliate side.
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Global iGaming Growth Consultancy
Building Smarter iGaming Businesses.
Affiliategy helps licensed operators, affiliate programs, and affiliates accelerate growth through AI, affiliate marketing, automation, and proven digital strategies.
0
Years Combined Industry Experience
Global
Industry Network of Operators & Partners
AI First
Consultancy Built Around Modern AI
100%
Independent & Vendor Neutral
Licensed
Serving Licensed Operators Worldwide
What We Do
Consulting services built for how iGaming actually grows
Twelve disciplines, one objective: measurable growth for licensed iGaming businesses. Every engagement is tailored, data-driven, and delivered by people who have run these departments themselves.
Affiliate Program Audits
A structured, independent review of your program's commercials, tracking, partners, and operations, with a prioritized action plan.
Learn more →Affiliate Recruitment
Systematic identification, outreach, and onboarding of the affiliates that actually move your target markets.
Learn more →AI Solutions
AI employees for affiliate management, recruitment, CRM, content, and compliance, designed, built, and deployed for your team.
Learn more →SEO Strategy
Sustainable organic growth for operators and affiliates in competitive, compliance-sensitive markets.
Learn more →Content Marketing
Editorial systems that build authority and convert, from review frameworks to multilingual content operations.
Learn more →Affiliate Operations
Processes, SOPs, tooling, and reporting that turn a chaotic affiliate department into a machine.
Learn more →Executive Advisory
Board-level guidance on affiliate strategy, market entry, and AI transformation for iGaming leadership teams.
Learn more →Marketing Strategy
Full-funnel acquisition and retention strategy across paid, organic, social, and partner channels.
Learn more →White Label Consulting
Vendor-neutral evaluation and negotiation support for white label casino and sportsbook platforms.
Learn more →Corporate Training
Workshops and structured training for affiliate, marketing, and operations teams, on site or remote.
Learn more →Technology Consulting
Platform, tracking, and stack decisions made with independent expertise instead of vendor sales decks.
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AI Solutions
We don't just use AI. We build AI employees.
Affiliategy designs and deploys AI agents that work inside your business: managing affiliate relationships, recruiting partners, drafting compliant content, and giving executives answers instead of dashboards.
- Affiliate Manager AI that monitors partners, flags anomalies, and drafts outreach.
- Recruitment AI that finds and qualifies affiliates in your target markets.
- Compliance Assistant that checks content against market rules before it ships.
- Executive Dashboard AI that answers questions in plain language.
Why It Matters
Most affiliate teams spend 60–70% of their time on repetitive work.
Reporting, chasing links, updating deals, answering the same partner questions. AI employees absorb that workload so your people can spend their time on strategy, negotiation, and relationships, the work that actually grows revenue.
Every deployment is scoped, tested, and handed over with training. No black boxes.
Who We Serve
One consultancy, five sides of the industry
We've sat on every side of the table, which is why our advice works in the real world, not just in slide decks.
Operators
Licensed casinos and sportsbooks scaling acquisition, retention, and affiliate channels across regulated markets.
Affiliate Programs
In-house and network programs improving commercials, partner quality, and operational efficiency.
Affiliates
Publishers and media companies growing traffic, diversifying revenue, and negotiating better deals.
Technology Providers
Platforms and tool vendors sharpening positioning, partnerships, and go-to-market in iGaming.
White Label Providers
Turnkey platform providers improving client acquisition and long-term partner success.
Not sure where you fit?
Book a consultation and we'll tell you honestly whether and how we can help.
Book a Consultation
Directory
The industry's intelligence database
Independent, structured reviews of affiliate programs, white label platforms, tracking software, CRMs, payment providers, and AI tools. Real analysis from people who have used them.
Browse the Directory →
Courses
Professional education for iGaming careers
Affiliate Management 101, Affiliate Management 2.0, and The iGaming Conference Playbook. Practical training built from real operational experience, not theory.
View Courses →
Latest Analysis
Insight, not noise
iGaming in LATAM 2026: The Market Everyone Is Watching
Brazil's regulated market matures, Peru and Colombia set the template, and affiliates follow the licenses.
Read analysis →Why Revenue Share Is Still the Best Long-Term Model
CPA pays once. Revenue share pays for the life of the player. The math, and the strategy, behind the model.
Read analysis →AI-Powered Affiliate Managers Are the Future
The affiliate manager role isn't disappearing. It's being rebuilt around AI, and the teams that adapt first will win.
Read analysis →Ready to grow smarter?
Tell us about your business and your goals. We'll come back with an honest assessment of where the opportunities are and how we'd approach them.
Book a Consultation