Resources

The knowledge hub for licensed iGaming

Guides, templates, playbooks, and independent comparisons, built from the same material we use in client engagements. New resources are published regularly; the most requested ones are listed first.

Guide

White Label Solutions, Explained

What white label casino and sportsbook platforms actually include, what they cost, where the lock-in hides, and the questions to ask before signing.

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Playbook

The Affiliate Program Launch Playbook

A step-by-step sequence from platform selection to first partner payment, with the timeline and pitfalls we've learned across real launches.

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Checklist

Affiliate Program Audit Checklist

The 40-point checklist our consultants use to assess program health: commercials, tracking, partners, payments, and operations.

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Template

Affiliate Outreach Templates

Recruitment email sequences that get replies, with the personalization framework that separates them from the spam affiliates ignore.

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Comparison

Tracking Platform Comparison

An independent, vendor-neutral comparison of the major affiliate tracking platforms: features, pricing models, and who each is really for.

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Guide

AI for iGaming: A Practical Starting Point

Where AI creates measurable value in operator and affiliate businesses today, and where it's still hype. A no-nonsense orientation for executives.

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